Benton is a pioneer of Clean Beauty that seeks to prioritize healthiness, and is loved in over 40 countries since its launch in 2011. Benton was inspired by and named after the movie "The Curious Case of Benjamin Button", in which Benjamin Button grows younger with time. In the movie, Benjamin has no choice but to leave Daisy, his love, as he becomes younger. What if Daisy also could turn back the time of her physical appearance?
It may be just a fictional movie, but wouldn't most people have the same desire to be young again? Likewise, Benton wishes to turn back the time of your skin with healthy cosmetics. Benton cosmetics aims to exclude harmful and controversial ingredients from their products, and has even switched to eco-friendly packaging to reduce pollution.
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